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WHO flags AI mental health risks
Plus: Netflix keeps pushing subscription costs up
Rimsha Bhardwaj, Hasan Toor & Ihtesham Haider
March 28, 2026
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Today, we will talk about these stories:
AI mental health use worries WHO
Netflix raises prices again
Apple leans on outsiders for Siri reset
How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads
The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.
AI mental health use is moving faster than oversight
Image Credits: World Health Organization
People are already using AI for emotional support.
At a January 2026 workshop with 30+ experts, WHO-backed researchers warned that generative AI tools are being used for mental health without proper testing or safeguards.
This feels overdue. The tech moved first, and now institutions are trying to catch up with how people actually use these systems in private, vulnerable moments. The concern around emotional dependence is real, especially with younger users who treat these tools like something closer to a person than software.
A phone screen glows in the dark. The push now is for regulation, impact tracking, and co-design with clinicians and users, which sounds reasonable but slow compared to adoption speed. Companies building these tools will face more pressure to prove they are safe, not just engaging.
Who takes responsibility when users rely on something that was never meant to care for them?
Netflix prices climb as product expands
Netflix just raised prices across every plan.
The ad tier is now $8.99, up from $7.99, while the standard plan hits $19.99 and premium reaches $26.99, each up $2. The changes start March 26 for new users and roll out to existing subscribers over the next few months.
This looks routine now, almost like an annual adjustment tied to how much Netflix thinks it can charge without slowing growth. The company keeps adding features like video podcasts and live content, but none of that clearly changes how most people use the service day to day.
It’s late evening. The TV menu flickers. Netflix is betting that small, steady increases won’t trigger cancellations, especially with password sharing already locked down and fewer cheap alternatives at scale. Other streamers will likely follow, since Netflix keeps testing the ceiling for everyone else.
At what price does “just keep it” turn into “cancel it”?
Apple brings in Google help for AI reset
Apple just hired a Google product leader to shape how it sells AI.
On Friday, Apple named Lilian Rincon as VP of AI product marketing, reporting to Greg Joswiak, as it prepares a delayed Siri overhaul tied to WWDC on June 8. She previously ran Google Shopping and spent time at Microsoft and Skype.
This is Apple admitting its AI story needs clearer direction, not just better models, and it is reaching outside to get there. The company has strong hardware and distribution, but its AI messaging and product cohesion have lagged while rivals moved faster and set user expectations.
The room is quiet. You can hear the hum of a laptop.
Apple is now mixing internal work with partners like Google’s Gemini and opening Siri to multiple AI apps, which suggests it no longer believes a closed approach will keep up. That could make Siri more useful, though it also means Apple gives up some control over the core experience.
Does Apple end up owning the product, or just the surface?
Prohuman team
Covers emerging technology, AI models, and the people building the next layer of the internet. |  Founder |
Writes about how new interfaces, reasoning models, and automation are reshaping human work. |  Founder |
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