Meta’s Dear Algo arrives on Threads

You can now prompt Threads’ algorithm

Meta wants you to write to the feed.

Meta launched an AI feature for Threads called “Dear Algo” that lets users personalize recommendations by making a public post that starts with “Dear Algo.” Meta says it adjusts your feed for three days, and you can repost someone else’s request to apply their preferences to your own feed. It’s testing in the U.S., U.K., Australia, and New Zealand, as Threads sits at 400 million monthly active users and Meta rolls out ads globally.

This is Meta turning “algorithm complaints” into a product surface, and that’s smart because it makes the system feel negotiable instead of mysterious.
But a public prompt is also a weird interface: you’re performing your preferences in daylight, and most people will copy what sounds socially acceptable.

If this works, other apps will copy the idea of short-term “feed modes” you can switch on, like a lighting dimmer rather than a full rewrite.
If it doesn’t, it will still teach Meta what people claim they want right before they scroll.

When the screen is bright at midnight, will you ask for better posts, or just fewer annoyances?

Meta is building a 1GW campus in Indiana

Meta is pouring concrete for AI.

Meta says it’s breaking ground on a 1GW data center campus in Lebanon, Indiana, an investment of over $10 billion. It’s pitching the site as flexible enough for both AI workloads and core products, with claims of 4,000 construction jobs and about 300 operational roles, plus $1M a year for 20 years for local energy-bill assistance.

This is the real story behind “AI features” in apps: power, land, water, and grid planning, down to transmission lines and wastewater service.
Meta is doing the standard playbook here, pay for local upgrades, write big round numbers into a post, and try to get ahead of community pushback before the trucks arrive.

The sustainability framing matters because 1GW projects force hard tradeoffs, even with clean-energy matching and closed-loop cooling.
If Meta can stand up sites like this quickly, it widens the gap between companies that can finance gigawatt-scale buildouts and everyone else.

When this campus is running, what happens when the county wants the next 1GW “milestone” somewhere else?

The mission team is gone

OpenAI just disbanded the team that explained its mission.

OpenAI reassigned a six or seven person “Mission Alignment” group that was formed in September 2024 to help employees and the public understand the company’s stated mission. Josh Achiam, the team’s former leader, is now “chief futurist,” and OpenAI says the mission work will continue “throughout the organization.”

This reads less like “mission goes away” and more like “mission becomes comms,” which is a risky place to put it when the company is under constant scrutiny.
Titles like “chief futurist” sound fine on a blog, but they don’t answer the basic question: who owns the hard internal work when product and revenue pressure spikes?

It also fits a pattern: the earlier “superalignment” team formed in 2023 was disbanded in 2024, and now this lighter mission-facing group is being scattered too.
When responsibility is “everywhere,” it can become nowhere, and employees notice that in the hallway chatter.

If the mission is real, why does it keep losing a home?

Prohuman team

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